8 Reasons to Add a Newsletter to Your Blog

October 23rd, 2008 → 7:11 am @ Admin

Almost every time I write about having an email newsletter associated with my blog (as I did yesterday in sharing how I drastically increased subscriber numbers) I get people asking me why I use newsletters?
The questions on newsletters as a medium often include:

Isn’t Email old fashioned?
Isn’t RSS the new way forward?
What about Social Networking [...]

Blogging & Email Marketing & Word of Mouth / Viral Marketing

How To:: How to Target Twitter: 8 Ways to Build a New Audience in this Niche Community

October 22nd, 200810:00 pm @ Admin

Publishers looking to social networks to connect with new audiences are finding Twitter, the short-form content platform, as a key channel to reach some of the most engaged networkers.

We talked to publishers who have established successful Twitter presences to find out how to get started and become good citizens of the community. Includes tactics for:
o Studying your potential audience
o Establishing a publishing strategy
o Growing your audience
o Supplementing your existing editorial and social-media efforts

Social Networking & Word of Mouth / Viral Marketing

How to Drastically Increase Subscriber Numbers to Your Email Newsletter

October 22nd, 20087:08 am @ Admin

Two weeks ago I was seeing 40 new email subscribers per day to my photography blog email newsletter. This week I’ve been averaging over 350 new subscribers a day. In this post I’ll share the story of how I did it.

In this months ProBlogger Newsletter I gave subscribers some inside information on how I’ve increased [...]

Email Marketing & Word of Mouth / Viral Marketing

How to create a viral word of mouth campaign

October 22nd, 20086:06 am @ Admin

AARP has put together one of the most fantastic viral campaigns of the political season. Click here to see it. (I won’t spoil the surprise by describing it.) This campaign works because it hits all the best practices for an…

Word of Mouth / Viral Marketing

10 ways for email marketers to do awesome word of mouth marketing

October 20th, 20081:52 pm @ Admin

From my keynote to the e-Dialog Client Summit: 1. Ask for a forward: More people pass along their email when you remind them to. Put a big “Tell a Friend” link in every message. Even if they don’t use your…

Email Marketing & Word of Mouth / Viral Marketing

Monday Links: Greeking, Linking, Fishing, Social, Mobile & Engagement

October 5th, 200811:00 pm @ Admin

1. Geeking with Jonathan, no wait, “Greek-ing with Jonathan Mendez with the speaker, the listener and the argument in “Lessons in Ad Persuasion from Aristotle“.
2. Proactive Profile Linking. Social profiles and profiles of any kind can provide benefits as part of a Search Engine Reputation Management effort since they can rank well on brand and [...]

Getting Started & Monitoring / Analytics & SEM / AdWords & SEO / Search Engines & Social Networking & Websites & Word of Mouth / Viral Marketing